Category: Social Media Marketing

The main purpose of a social media account for a small business is to give your business a face and a voice. People love interacting with the people and companies they patronize. And this isn’t a phenomenon that is reserved for celebrities and large corporations. With the continued expansion of the social media platform, having… Continue reading What is the Purpose of Social Media for Small Businesses

It’s hard to imagine that there are any businesses that haven’t begun to realize the importance of social media in their overall marketing strategy. However, if you are one of the holdouts, now might be the time to reconsider your position. Here are just a few reasons why social media is so important for small… Continue reading Why Is Social Media Important for Small Businesses?

As a small business owner, you surely know by now that social media must be included in any good business plan these days. But what, really, is social media and what does it mean for your business? The simple answer is that social media is a platform, a foundation of sorts, for online communications. It… Continue reading The Importance of Social Media For Your Business

Social media most people know that you can use it to keep tabs of your friends and family while sharing the things that are going on in your life. Others even know that you can use it to promote your business. But very few understand exactly how social media marketing works when it comes to… Continue reading How to Do Social Media Advertising Correctly

Working with all the elements available today for getting your business noticed online can be confusing. It is especially confusing if you leave something out. With all the variety of social media outlets now that can be easier than you think. You may think that if you have Facebook and Twitter covered, you have got… Continue reading Social Media Strategies for Local SEO

If you post something on Facebook and nobody reads it, does it actually exist? It’s an age old question that many business owners ask as they toil away at their social media advertising campaigns. Just having a Facebook, Twitter or LinkedIn account and making posts is enough to ensure that your audience members are reading… Continue reading How to Maximize Your Social Media Posts

Everyone knows that small businesses need to use social media to gain market share. However, few small businesses understand how to use it well. Here are some tips from several small business pros for maximizing your social media influence. #1: Show Them the “Real You” Social media is very fickle. They know the difference between… Continue reading Social Media Tips for Small Business

When it comes to social media advertising, many dentists struggle with how to do it correctly. They choose to use it as a bulletin board rather than an interactive experience between themselves and their audiences. This approach to social media is effective, however it is limiting your reach. Social media is designed to be a… Continue reading Increase Your Social Media Reach