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How You Can Add Instagram To Your Company’s Social Media Strategy

Are you looking for a new way to capture the attention of potential new customers using social media? If so, Instagram might have the answer for you. Everyone knows that a picture is worth a thousand words, but did you know that a video is worth a thousand pictures? Instagram has made it simple to… Continue reading How You Can Add Instagram To Your Company’s Social Media Strategy

Why Is Social Media Important for Small Businesses?

It’s hard to imagine that there are any businesses that haven’t begun to realize the importance of social media in their overall marketing strategy. However, if you are one of the holdouts, now might be the time to reconsider your position. Here are just a few reasons why social media is so important for small… Continue reading Why Is Social Media Important for Small Businesses?

How Social Media Impacts SEO

SEO tactics use to be about consumer behavior manipulation. Not anymore. Google has created an environment that won’t tolerate manipulative SEO tricks and will punish websites that participate in such activities. They want users to be able to trust local search and are now assigning a trustworthiness factor to all websites. And then there is… Continue reading How Social Media Impacts SEO

The Importance of Social Media in Your Local SEO Campaign

There is not much doubt that today’s small business owner must be up on social media to get ahead. With approximately 50% of American’s using smartphones now and the number increasing by about 7% every year, anyone who leaves social media out of their business plan is leaving money on the table. One of the… Continue reading The Importance of Social Media in Your Local SEO Campaign

What is the Purpose of Social Media for Small Businesses

The main purpose of a social media account for a small business is to give your business a face and a voice. People love interacting with the people and companies they patronize. And this isn’t a phenomenon that is reserved for celebrities and large corporations. With the continued expansion of the social media platform, having… Continue reading What is the Purpose of Social Media for Small Businesses

Benefits of Local SEO for Small Business

In today’s digital environment, small businesses know that if they are going to compete with the big boys of business, they have to have an online presence. Small business owners across the globe have created websites, some professionally, others on their own, in order to allow their customers to find them on the Internet. However,… Continue reading Benefits of Local SEO for Small Business