The speed at which your visitors can access your content matters. In a world that’s becoming more and more fast-paced, website visitors are likely to click away from a site that doesn’t load in a matter of seconds. You can lose as many as half of your potential customers if the site takes too long… Continue reading How Page Load Speed Affects Both UX and Marketing
Features Being Removed by Google Adwords
Google Adwords is a form of pay-per-click advertising that offers an effective way to drive targeted traffic to your website. It’s a powerful and profitable tool, but to remain competitive, you need to stay on top of changes as they happen. This year some features are being removed by Google Adwords, included removal of the… Continue reading Features Being Removed by Google Adwords
Mobile Advertising in 2020
Mobile advertising continues to be an important strategy for engaging with customers and prospects. In 2020, it’s imperative to market your business to mobile device users. It’s a way to get in touch with people while they’re on the go and enables you to reach people in real-time with personalized messages targeted to their location… Continue reading Mobile Advertising in 2020
Competition In PPC: X Tools To Help You Out
In the world of Google Adwords, keeping up with how your ads perform isn’t enough. While consistent analysis is essential to adjust your ad campaigns, you also need to know what your closest competitors are up to. Thankfully there are a number of PPC tools that make analyzing the competition and everything else to do… Continue reading Competition In PPC: X Tools To Help You Out
Digital Marketing for the New Decade: 10 Tips for Digital Marketing in 2020
Technology continues to change and evolve at an amazingly rapid pace. Learning new techniques and technologies may feel like a juggling act at times as you try to pay attention to changing Facebook and Google algorithms, along with changes in PPC, marketing automation and SEO strategies. For your digital marketing campaign to remain effective in… Continue reading Digital Marketing for the New Decade: 10 Tips for Digital Marketing in 2020
