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Customers – Beware of Fraudulent Calls

It has been brought to our attention that a company called EDriven Concepts has been attempting to contact our clients by acting as a representative of Softline Solutions or its affiliated companies. We would like to confirm that any individuals who claim association with EDriven Concepts are NOT associated with our company. Beware of requests… Continue reading Customers – Beware of Fraudulent Calls

Google Mobile Searches Grow 130%

Wondering if it is important to be promoting your businessGoogle? Today not only are consumers using the internet to find what they need on their computers, but they are using their smart phones to find the services the need.  In fact, since last year mobile searches jumped up 130%.

U.S. Online Advertising Rises 11.3 Percent In First Half Of 2010

Eric Schonfeld of Techcrunch has a great article about advertising in the US and how its increased significantly in the  first half of this year.  During the first half of 2010, online advertising revenues were up 11.3 percent to $12.3 billion, according to a new report from the Interactive Advertising Bureau and PriceWaterhouseCoopers (embedded below). At… Continue reading U.S. Online Advertising Rises 11.3 Percent In First Half Of 2010

Search Engines on Saint Patrick’s Day

For most special occasions…or pretty much any occasion that Google decides to recognize, there is usually a nice Google Doodle put up to represent the occasion.Check out this year’s Google Doodle for St. Patrick’s Day:

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Google’s New Smart Rescheduler

As a business owner you undoubtedly are scheduling meetings and are working hard to balance your schedule and effectively run your company. Google has made some valuable additions to their calendar that will be very helpful when you need to reschedule a meeting. First of all, if your company isn’t using Google Calendar to schedule… Continue reading Google’s New Smart Rescheduler

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Why SEO Companies and Web Design Firms no longer show up on the map in Google.

I wanted to repost the recent article from Matt McGee posted on Search Engine Land as I believe its very important and extremely relevant to our business. Recently we saw, as I am sure most online marketing companies did, a major change in Google’s Local Listings and what pulls a map up and what does… Continue reading Why SEO Companies and Web Design Firms no longer show up on the map in Google.

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Softline Solutions Supports the Armenian Bone Marrow Donor Registry

On October 3, 2009 Softline Solutions with over 500 supporters gathered in Verdugo Park, CA to help raise money for the Armenian Bone Marrow Donor Registry (ABMDR). Attendees were also encouraged to register as bone marrow donors to help expand the registry?s list.’ The event was a success as the Armenian community gathered for a… Continue reading Softline Solutions Supports the Armenian Bone Marrow Donor Registry

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Google Confirms Mayday Update Impacts Long Tail Traffic

Google made between 350 and 550 changes in its organic search algorithms in 2009. This is one of the reasons I recommend that site owners not get too fixated on specific ranking factors. If you tie construction of your site to any one perceived algorithm signal, you’re at the mercy of Google’s constant tweaks. These… Continue reading Google Confirms Mayday Update Impacts Long Tail Traffic

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