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Things To Take Into Consideration When Optimizing Content For Search Engines

It is often said that content is king, in regards to search engine optimization. This is been a fact, that has been parroted by optimization professionals since search engine optimization rose to prominence. While this fact is true, it is often overlooked by many webmasters. Not only should you have content that is relevant to… Continue reading Things To Take Into Consideration When Optimizing Content For Search Engines

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Categorized as News, SEO

Customers – Beware of Fraudulent Calls

It has been brought to our attention that a company called EDriven Concepts has been attempting to contact our clients by acting as a representative of Softline Solutions or its affiliated companies. We would like to confirm that any individuals who claim association with EDriven Concepts are NOT associated with our company. Beware of requests… Continue reading Customers – Beware of Fraudulent Calls

Google Plus in Pre-release

The most effective venues for marketing online are ever-shifting.  An experienced search engine optimization company knows the importance of staying informed about major changes on the Internet.  In its prerelease to a limited group, Google Plus has received many positive reviews which indicate that it may be another excellent marketing opportunity. Google has a lot… Continue reading Google Plus in Pre-release

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Categorized as SEO

Google Removes Mashable, Sesame Street & Other Prominent Accounts From Google Plus

  Some of the biggest company/brand accounts on Google+ have now — finally, some might say — been removed. The Google Plus pages for Mashable, Ford and Sesame Streetare all gone. Our own Search Engine Land page has also been removed. Mashable was, according to SocialStatistics.com, the No. 4 most popular account on Google+ with more than 103,000 followers. All of those… Continue reading Google Removes Mashable, Sesame Street & Other Prominent Accounts From Google Plus

Google Opens Up Call Tracking in Paid Search

This morning Google announced that its Call Metrics call-tracking capability is going to be generally available to all US and Canadian AdWords advertisers. Call Metrics is not to be confused with mobile Click to Call ads, though Call Metrics is available to Click to Call mobile advertisers as well.

Create a Google “My Maps” and Direct More Internet Traffic to Your Website

Softline Solutions is a top Internet marketing company that increases website traffic for clients, which helps increase revenue.  The Internet provides many online marketing opportunities, and more are becoming available all the time. Google offers My Maps, which is a free tool for map creation.  My Maps is fully customizable and gives businesses another excellent… Continue reading Create a Google “My Maps” and Direct More Internet Traffic to Your Website

Extreme Marketing

If you’re marketing online with the help of a good search engine optimization company, that’s a good thing.  Important benefits come out of hiring an experienced SEO company.  If you’ve done all that but you’re determined to put your marketing efforts into overdrive, think “guerrilla marketing.” Guerrilla marketing was conceived by Jay Conrad Levinson, who… Continue reading Extreme Marketing