Softline, Author at Softline Solutions

Purchasing Ads for Marketing Success

We often hear of how even stay-at-home moms have built six figure businesses via effective use of Google ad words and pay per click services. Looks darn easy, but in reality it isn’t. Many winner stories have inspired people to try their hand at pay-per-click campaigns but not many of those have tasted success. So… Continue reading Purchasing Ads for Marketing Success

Optimizing Trends In 2012

The year 2011 saw the reinforcement of the principle that SEO is fundamental to keep your website in getting top rankings in search engines. What did the year 2011 focus on and what will be the trends in 2012? Here is a preview. Local listing optimization Google, Yahoo, and other big names have revolutionized… Continue reading Optimizing Trends In 2012

Scammers Target Restaurants in Online Reviews Extortion Scheme

Fox News’s Claudia Cowan has a great right up on scammers targeting restaurants and threatening to leave bad reviews if they arent compensated in some way. This is not just an issue with restaurants but truly an issue all over the internet for all types of businesses. To say that some kind of revamp of how reviews are… Continue reading Scammers Target Restaurants in Online Reviews Extortion Scheme

Local Google Maps News

In the latest from the mapping world, internet mapping pioneer Google breaks new frontiers. But, the web giant faces stiff competition from another big player as Apple reveals its own mapping solution for its iPads and smart phones. Google Map Maker Reaches Egypt Earlier this month, Google’s unique map creation service, the Google Map Maker,… Continue reading Local Google Maps News

Changing Scenario in PPC

What Is New In PPC Management? It will be certainly interesting to know because we all get so much bogged down by the technical thing that we forget the creative part. Yes, creative advertisement is what matters. This is especially evident in PPC advertising where you tend to ignore the attention of your potential customer.… Continue reading Changing Scenario in PPC

SEO News

Latest updates from the web marketing world shows that google is still your best bet for ensuring maximum business visibility, though things could change this fall, with the release of the new Apple operating system. Take advantage of all of Google’s offerings to give your business a definite boost. SEO Specialists Focus on Google SERP… Continue reading SEO News

The Future In Store For SEOs

Many new things are happening in the SEO space, but one slogan remains unscathed. And that is – search engine optimization is both art and science. For web publishers, becoming successful means just one mantra. Choose story topics based on popular searches by adopting a wide range of tactics. Tactics adjust or modify according to… Continue reading The Future In Store For SEOs

Google Panda & Penguin Updates

Glenn Gabe from G-Squared Interactive put together and amazing article explaining the details behind the recent updates to Googles Panda and Penguin updates. I am pulling this article directly from Search Engine Journal as it needs no rewrite or explanations. Penguin or Panda? How To Determine Which Google Algorithm Update Impacted Your Website Ever since… Continue reading Google Panda & Penguin Updates

Googles Panda & Penguin Updates Explained – VIDEO

29Prime.com – Heres what NOT to do for your customers

Theres not much more that I can write that Mike Blumenthal’s blog did not already cover. I have to say though we deal with companies like 29Prime every day, all day, and we have to spend most of that time explaining to our customers and potential customers why a quick ride to the top means… Continue reading 29Prime.com – Heres what NOT to do for your customers

Paid Search

Social Media Ads

Display

Inbound Marketing

Google Shopping

SEO

Franchise Marketing

Author: Softline