5 Conversion Optimization Tips You Need To Know
Conversion optimization is defined as a process used by those behind websites, landing pages, and forums to encourage customers into taking specific actions, such as referring a friend, registering for a weekly newsletter, or clicking that ‘purchase’ button. If you are relatively new to this process and want to ensure the results your company needs,… Continue reading 5 Conversion Optimization Tips You Need To Know
Softline Solutions’ Exceptional Remarketing Services Are Really Paying Off
Three of Softline Solutions’ clients have advertisements dominating the front page of BBC News right now. Closets By Design, Micoley.com Powered By Realty Hive, and NetPro Patches all have advertisements on the popular news channel, thanks to the fantastic remarketing efforts at Softline. Remarketing: A Great Tool Remarketing is a wonderful advertising tool that provides… Continue reading Softline Solutions’ Exceptional Remarketing Services Are Really Paying Off
Attention PPC Manager: 5 Helpful Tips for Small Business PPC
As a small business, you might have been hesitant to go the pay-per-click route because of the cost. However, PPC remains one of the most effective ways to get your business, whatever its size or scope, in front of your target audience. If you are the newly-appointed PPC manager for a small business, take some… Continue reading Attention PPC Manager: 5 Helpful Tips for Small Business PPC
Maximize Your Facebook Ad Campaigns With These 5 Tips
Get more out of your Facebook ad campaigns starting now! Why let ads hang while you speculate whether or not they are working for you? Facebook remains one of the most popular social media platforms, and one you can use to your full advantage to get more website traffic, increase conversions and subsequently revenue, and… Continue reading Maximize Your Facebook Ad Campaigns With These 5 Tips
5 Benefits Of A/B Testing In Marketing
A/B testing in the marketing world is a way to measure the effectiveness of digital campaigns, such as two versions of the same landing or web page, banner ad, or email. It is a type of analytics that provides a slew of benefits designed to attract and hold the attention of your target audience. If… Continue reading 5 Benefits Of A/B Testing In Marketing
5 Landing Page Design Tips Mobile Web Sites
A winning mobile web design is part of any worthwhile advertising company’s strategy. Because let’s face facts, the mobile revolution is here to stay. Creating viable ad copy positioned for mobile is often the difference between successful landing page design and poorly performing content. Use the following five tips for ensuring your mobile ad copy… Continue reading 5 Landing Page Design Tips Mobile Web Sites
PPC Management Companies’ Top Strategies For 2017
PPC management companies are enjoying more success than ever thanks to the effectiveness of per-per-click advertising. Their top strategies for 2017 center around machine learning and conversion tracking, among other tactics that provide clients with increased brand awareness and conversions. Let’s review what is helping these companies remain at the top of their game this… Continue reading PPC Management Companies’ Top Strategies For 2017
What it Means to Be A Google AdWords Partner
Many website owners have heard about it, but few actually understand what it means to be a Google AdWords partner. In addition to a variety of benefits a Google partner offers, certainly their ability to run analytics on marketing campaigns effectively, as an accredited authority, can often mark the difference between success and failure in… Continue reading What it Means to Be A Google AdWords Partner
